| BET is the leading African-American multi-media entertainment company. BET is committed to establishing the most valued consumer brand within the African-American marketplace. We accomplish this mission by delivering quality entertainment and information, to the growing African-American consumer base using a variety of media properties.
BET's 24-hour programming lineup is divided into music, entertainment, news and public affairs programming blocks designed to entertain, educate, and inform. This is achieved through a creative combination of original shows and programming acquisitions. |
